From Broadcasting to Happy Place: Fearne Cotton on Building an Authentic Wellness Empire

In this candid conversation at Expert Empires, broadcasting legend Fearne Cotton reveals how personal struggles led her to build the Happy Place empire, which now

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maxout Words of Wisdom
Business

Our 3 Best Performing Lead Magnets Responsible For £1,366,775 In Revenue!  

We’ve created literally HUNDREDS of lead magnets over the years, and one thing is for sure… A lot didn’t actually work! But there are 3

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maxout Words of Wisdom
Business

Expert Empires #MAXOUT Live At Wembley 2021

18 months of restrictions… 18 months of lockdowns… …And 18 months of no Expert Empires live. Arriving at the Hilton Wembley on 1st September, it’s

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maxout Words of Wisdom
Business

How to overcome ‘objections’ in sales without being pushy and manipulative.

I’ve always wondered how to overcome objections in sales without being pushy and manipulative. I thought the best way to do things was to push

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Copywriting
Business

Why I’m Unlearning Everything That Earnt Me a First-Class English Degree to Pursue My Dream Job as a Copywriter

Copywriting: ‘The act of writing text for the purpose of advertising or other forms of marketing’. The moment I found out that this job existed,

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maxout Words of Wisdom
Business

How to utilise the written word and stop explaining and talking in sales.

Sales Techniques I’ve always believed that if you’re having to explain in great detail why someone should invest in your product or service, then you’re

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